Speaking for the Company
Prepare your employees to communicate responsibly, online and offline, inside and outside of the workplace.
Course description
Speaking for the Company is a 15-minute interactive course that provides employees with best practices for internal communications, social media use and responding to requests for information from outside of the organization. Interactive exercises check learners’ understanding of what is and is not appropriate to post, and viewer emails and tweets address common questions.
ONLINE TRAINING
Speaking for the Company
The Speaking for the Company course covers:
- Authorized spokespersons
- Protecting confidential and private information
- Dos and don’ts when posting
- Positive and negative effects of social media
- Suspicious emails and calls
- Internal communications
What to consider when choosing the most effective Speaking for the Company training
Speaking for the Company training is designed to help employees understand the company's policies related to communication, both online and offline, and to learn how to communicate responsibly on behalf of the organization. This training is important for organizations because it helps to:
- Protect the company's reputation: Training helps to prevent employees from making public statements that could damage the company's reputation.
- Ensure compliance: Organizations are subject to a variety of regulations related to communication and disclosure. Training helps organizations to ensure they are meeting these legal requirements.
- Improve internal communication: Proper training can improve internal communication by helping employees to understand the importance of clear and concise communication, as well as the chain of command.
- Increase employee awareness: By understanding who can speak on behalf of the company, employees can make more informed decisions about their online and offline communication.
Speaking for the Company training is crucial for any organization that wants to ensure that its employees are communicating responsibly on behalf of the company. It helps to:
- Empower employees: Training provides employees with the knowledge and skills they need to understand the company's communication policies and to make informed decisions about their online and offline communication.
- Strengthen your organization's commitment to responsible communication: Training demonstrates the company's commitment to ethical and responsible communication.
- Reduce the risk of legal action: When employees understand the rules related to communication and disclosure, they are less likely to violate the company's code of conduct or to make statements that could lead to legal action.
A company's code of conduct is a set of guidelines that outlines the company's ethical and legal standards. It defines the principles and values that should guide employees' behavior and decision-making. The code of conduct typically covers areas such as:
- Confidentiality: The importance of protecting confidential information.
- Integrity: Acting with honesty and integrity in all business dealings.
- Respect: Treating others with respect, regardless of their position, background, or beliefs.
- Compliance: Following all applicable laws and regulations.
Only authorized spokespersons, who are typically senior-level executives, are usually allowed to make public statements on behalf of the company. These individuals are trained to communicate responsibly and to ensure that their statements are consistent with the company's position.
Here are a few important guidelines:
- Protect confidential information: Never share confidential information with anyone who is not authorized to have access.
- Be accurate and truthful: Ensure that any information you share is accurate and truthful.
- Avoid making promises: Don't make promises or commitments that you are not authorized to make.
- Follow the chain of command: If you are unsure about something, ask your supervisor or another appropriate person for guidance.
- Consider the potential impact: Before you make a statement or post anything online, consider how it might affect the company.
Social media has become a powerful tool for communication, but it also presents risks for organizations and their employees. Here are some things to be aware of:
- Inappropriate content: Employees may post content that is inappropriate for the workplace.
- Discrimination and harassment: Employees may post content that is discriminatory or harassing.
- Data breaches: Employees may accidentally or intentionally disclose confidential information on social media.
- Damage to reputation: Negative comments or posts on social media can damage the company's reputation.
